{"id":11040,"date":"2025-01-16T04:51:19","date_gmt":"2025-01-15T17:51:19","guid":{"rendered":"https:\/\/dmcrecruitment.com\/?p=11040"},"modified":"2025-01-16T04:55:10","modified_gmt":"2025-01-15T17:55:10","slug":"whats-happening-at-the-2025-wrla-showcase","status":"publish","type":"post","link":"https:\/\/dmcrecruitment.com\/fr\/whats-happening-at-the-2025-wrla-showcase\/","title":{"rendered":"What\u2019s Happening at the 2025 WRLA Showcase"},"content":{"rendered":"<h1><span class=\"TextRun SCXW46520874 BCX0\" lang=\"EN-CA\" xml:lang=\"EN-CA\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW46520874 BCX0\" data-ccp-parastyle=\"heading 2\">What\u2019s Happening at the 2025 WRLA <\/span><span class=\"NormalTextRun SCXW46520874 BCX0\" data-ccp-parastyle=\"heading 2\">Showcase<\/span><span class=\"NormalTextRun SCXW46520874 BCX0\" data-ccp-parastyle=\"heading 2\">\u00a0<\/span><\/span><span class=\"EOP SCXW46520874 BCX0\" data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h1>\n<h5>Interview between <a href=\"https:\/\/www.linkedin.com\/in\/liz-kovach-16b86a13?miniProfileUrn=urn%3Ali%3Afs_miniProfile%3AACoAAALL-mMBKlOocewzpW2sbWDgv3vsJ_hAH0U&amp;lipi=urn%3Ali%3Apage%3Ad_flagship3_search_srp_all%3BOG6xjPY8T16xHq4z2SGDbg%3D%3D\" target=\"_blank\" rel=\"noopener\">Liz Kovach<\/a>, President of the WRLA, &amp; <a href=\"https:\/\/www.linkedin.com\/in\/alexandramather?miniProfileUrn=urn%3Ali%3Afs_miniProfile%3AACoAAAOCmmgB296O1qNDZ6ancLViqqbwa1VPVJo&amp;lipi=urn%3Ali%3Apage%3Ad_flagship3_search_srp_all%3BPPsDQ7tHSWC%2F0re7cMY3ng%3D%3D\" target=\"_blank\" rel=\"noopener\">Alex Mather<\/a>, founding partner of DMC Recruitment.<\/h5>\n<p><span data-contrast=\"auto\">In late 2024, Alex Mather, Partner at DMC Recruitment, met with Liz Kovach, President of the <a href=\"https:\/\/wrla.org\/\" target=\"_blank\" rel=\"noopener\">WRLA<\/a> to discuss the upcoming <a href=\"https:\/\/wrlashowcase.ca\/\" target=\"_blank\" rel=\"noopener\">2025 WRLA Showcase<\/a> and other topics central to the building products industry in Western Canada. Below is a preview of just a few things that we can expect at the WRLA showcase this month.\u00a0<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true}\">\u00a0<\/span><\/p>\n<h4 aria-level=\"2\"><strong>What\u2019s Happening at the 2025 WRLA Showcase\u00a0<\/strong><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:160,&quot;335559739&quot;:80}\">\u00a0<\/span><\/h4>\n<p><span data-contrast=\"none\">The WRLA Showcase has extended beyond its origins as a traditional buying show, becoming a hub for connection, education, and advocacy in the building products industry. Taking place this year on January 23-24 in Edmonton, the event promises to be a great one with a dynamic mix of opportunities for professional growth, innovation, and collaboration for those working within the industry.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">With a sold-out floor plan and a waitlist for exhibitors, the WRLA Showcase continues to thrive as the premier event for building materials suppliers, dealers, and industry partners across Western Canada. Liz captures the event\u2019s evolution: \u201cWe\u2019ve redefined expectations and shifted the focus to making this event a space where members connect, learn, and set the stage for success in the year ahead.\u201d<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4 aria-level=\"4\"><i><span data-contrast=\"none\">New Initiatives at the WRLA Showcase<\/span><\/i><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:80,&quot;335559739&quot;:40}\">\u00a0<\/span><\/h4>\n<p><b><span data-contrast=\"none\">Expanded Professional Development Opportunities<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">A highlight of the 2025 Showcase is its robust lineup of professional development sessions. These workshops address diverse, skill-based needs, from negotiation strategies to retail marketing and sales training. Liz emphasizes the significance of these sessions: \u201c<\/span><span data-contrast=\"none\">The WRLA exists to support our members, and we see ourselves as an industry leader, filling gaps that other organizations may not address.<\/span> <span data-contrast=\"none\">These sessions are designed to help members work on their business, addressing gaps in education and professionalization.\u201d<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Career Fair: Welcoming the Next Generation<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">In response to labor shortages affecting every area of the industry, this year\u2019s Showcase introduces a more fully-fledged career fair aimed at attracting new talent. The fair provides WRLA members with a platform to showcase their businesses, collect resumes, and engage with prospective hires, including recent immigrants, those considering industry transition, and youth exploring their options. \u201cThis is part of our broader effort to address labor challenges by exposing people to the industry and showcasing its diverse opportunities.\u201d shared Liz.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Showcasing Innovation and New Products<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Sponsored by Timber Mart, the new product showcase area highlights cutting-edge solutions and innovative products, new for 2025. \u201cWe\u2019re thrilled to bring new products and advancements to the forefront, giving attendees exposure to the latest industry developments,\u201d Liz said.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">A Rotating Venue for Accessibility and Inclusion<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The decision to rotate the Showcase\u2019s location demonstrates WRLA\u2019s commitment to inclusivity for members across Western Canada. While the showcase has been most recently held in Winnipeg, this rotating location format will hopefully make the show more accessible to other regions. \u201cMoving the event keeps it fresh and allows more people to participate,\u201d Liz shared. This year, the WRLA Showcase will take place in Edmonton, Alberta<\/span><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">A Milestone Year at the WRLA Showcase for DMC<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">DMC Recruitment celebrates five years of exhibiting at the WRLA Showcase in 2025. We will also be celebrating founding partners, Stephen Borer &amp; Alex Mather, birthdays on the 23<\/span><span data-contrast=\"none\">rd<\/span><span data-contrast=\"none\">. Both are familiar faces to all at the WRLA. Expect plenty of laughter, cake, balloons, and perhaps a little lighthearted teasing at the DMC booth as the industry comes together to celebrate both personal and professional milestones.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<figure id=\"attachment_11041\" aria-describedby=\"caption-attachment-11041\" style=\"width: 225px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-11041 size-medium\" src=\"https:\/\/dmcrecruitment.com\/wp-content\/uploads\/2025\/01\/PHOTO-2024-01-18-07-18-17-225x300.jpg\" alt=\"Team at the WRLA Showcase\" width=\"225\" height=\"300\" srcset=\"https:\/\/cdn.dmcrecruitment.com\/wp-content\/uploads\/2025\/01\/PHOTO-2024-01-18-07-18-17-225x300.jpg 225w, https:\/\/cdn.dmcrecruitment.com\/wp-content\/uploads\/2025\/01\/PHOTO-2024-01-18-07-18-17-9x12.jpg 9w, https:\/\/cdn.dmcrecruitment.com\/wp-content\/uploads\/2025\/01\/PHOTO-2024-01-18-07-18-17.jpg 768w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/><figcaption id=\"caption-attachment-11041\" class=\"wp-caption-text\">Stephen Borer, Alex Mather, &amp; Karine Gagnon, enjoying the WRLA in 2024<\/figcaption><\/figure>\n<p><span data-contrast=\"none\">As specialized Recruiters in the building products, DMC has witnessed firsthand how WRLA\u2019s initiatives\u2014like professional development workshops and career fairs\u2014positively impact attendees. \u201cThe Showcase isn\u2019t just an event; it\u2019s a space for growth, connection, and collaboration that benefits the entire industry,\u201d shared Alex Mather, Partner at DMC Recruitment.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Looking Ahead<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The 2025 WRLA Showcase is more than a trade show\u2014it\u2019s a pivotal event that empowers the building products industry through education, innovation, advocacy, and connection. Attendees can expect opportunities for professional growth, collaborative networking, all while celebrating milestones and shared successes with peers, customers, and industry partners.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">With a clear focus on driving the industry forward, the WRLA Showcase remains a must-attend event that inspires, engages, and connects its participants year after year.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">See you in Edmonton!<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>What\u2019s Happening at the 2025 WRLA Showcase\u00a0\u00a0 Interview between Liz Kovach, President of the WRLA, &amp; Alex Mather, founding partner of DMC Recruitment. In late 2024, Alex Mather, Partner at [&hellip;]<\/p>","protected":false},"author":5,"featured_media":11044,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-11040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/posts\/11040","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/comments?post=11040"}],"version-history":[{"count":1,"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/posts\/11040\/revisions"}],"predecessor-version":[{"id":11042,"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/posts\/11040\/revisions\/11042"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/media\/11044"}],"wp:attachment":[{"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/media?parent=11040"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/categories?post=11040"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dmcrecruitment.com\/fr\/wp-json\/wp\/v2\/tags?post=11040"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}